Melcom Group Limited, one of Africa’s largest business conglomerates is deepening its relationship with Consumers by partnering Wedding Channel Top Weddings Africa.
With the recent launch of the Melcom online platform this easy shopping will be experienced through Top Weddings on-air and digital platforms and it’s celebrity presenters.
‘Top Weddings Africa” is a Wedding Tv Channel currently on Tv3 and Channel 279 on DSTV, which offers a unique window into the Wedding Industry in Africa.
The new editions of the show is hosted by celebrity presenters, who break down the trends and lifestyle of weddings in Africa, by interviewing industry professional, couples and market leaders shaping the wedding industry on the continent.
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Top Weddings sees this as an opportunity to introduce to its viewers, the new Melcom shopping platform (https://www.melcomonline.com) and some exciting products offering from Melcom to its viewers.
This online platform will particularly resonate with the many upwardly mobile, middle class workers and the general public, some of who due to their busy schedule do not really have the time to go out and purchase certain items, will find the Melcom online platform a very useful tool and a good technological innovation.
The messaging of the platform will be shared through Top Weddings On-air content and also complemented by distinctive online editorial at “Top Weddings Africa” microsite, where popular and innovative content is shared across a range of social channels.
In addition, Top Weddings Africa will begin a segment to reward brides or couples who make use of the Melcom Wedding Registry or shop for their wedding either through the online platform or in melcom stores around the country. This can be extended to industry professionals who buy majority of their items and décor accessory at melcom to gain discounts on their purchase and have access to some consolation prices.
Operating 37 shops across the 10 regions in Ghana, Melcom’s quest to introduce an online service is believed to be the first of its kind especially by a supper market to give customers easy and fast access to the company’s products and services.
The online market (https://www.melcomonline.com ) place will enable the shopping public to shop and pay with MasterCard, Visa, mobile money or cash on instant delivery base.
Concerning the delivery at the customer’s location, Melcom has partnered with Skynet Express, a courier company with many years of experience in the industry for safe, secure and fast delivery.
Launching the service at its new ultra modern shopping center at Achimota near the company’s former center which collapsed a few years ago, the occasion was used to explain the security and safety compliance measures applied for its structures across board.https://www.melcomonline.com
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