Authored by wife and Brand/ Business Development Manager Annica Nsiah-Apau, Okyeame Kwame’s brand book details his “standards, style, overview of its history, vision, personality, values among others”, an official press statement reveals.
A 36-page document, the book was officially launched on January 31 at the Xylophone Media premises in Legon, and was graced by by veteran broadcaster Earl Ankrah (who also compered the event), Mr. Kwabena Agyekum of CIMG, Bola Ray, KSM, KKD, corporate managers from Unilever Ghana Ltd, West Hills Mall, among others.
An innovative move, management that it was necessary, with the growing dimensions and appeal of the artist, to “put out a collection of the brand elements to influence marketing campaigns, communication with stakeholders and products churned out from OK”.
Okyeame Kwame’s works include Bose Ba (2004), Manwesem (2008), The Clinic (2011), and The Versatile Show (2012). His laurels are numerous, including the topmost award in Ghana music —VGMA Artist of the Year (2009). His recent singles include Best Rapper Alive (B.R.A), Saucing (ft. Sir & Sante), and Hallelujah (ft. Aboki). He is also set to release a new album in coming months.
The Okyeame Kwame Brand Book is a Firm Bridges Communications brainchild.
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