Fiifi Banson, the immediate past host of Peace FM’s evening drive show, Ekwanso Br3br3, begins his new journey with Kasapa 102.3 FM on Monday.
Banson, who has ended his close to 15 years relationship with the Despite Group of Companies-owned medium returns to radio as a morning show host – a department shy away from the evening he got used to over the years.
Anopa Kasapa goes live from 5:30 am to 9:00 am.
EIB say they are hopeful Banson will deliver, and offer them the kind of early penetration they are looking for. With the station’s other on-air half Afia Schwarzenegger doing pretty well so far, they would look to build up a strong daytime urban portfolio that should get the competition going.
Kasapa FM is operating in the hugely popular, Twi-speaking demographic, and airs a mix of music, news, talk, and sports.
By: Oko Djane Kempis/enewsgh.com/Ghana